100% Bloomingdale's x MIAFFF
Bloomingdale's Aventura and the Miami Fashion Film Festival (MIAFFF) joined forces to to kick-off 100% Bloomingdale’s, exclusive collections only found at Bloomingdale's. Guests in attendance shopped their favorite designers after enjoying a runway presentation. During the show, fashion lovers enjoyed an advanced sneak-peek montage of the top fashion films that premiered at the 4th Annual Miami Fashion Film Festival, September 20-23, 2016. Three lucky winners also won a pair of premium festival passes – that was four days of fashion, film and fun!
The bonus, Bloomingdale’s donated 10% of tracked sales to the Fashion Inspires More “Fashion Discovery Project,” a youth workforce development program to help teens discover careers in fashion.